Everyone wants to feel good about themselves, and your hair plays a big part. Whether you like fluffy twist-outs, bold afros, or sleek roller sets, volume is always in style. Luckily, this guide features nine awesome hairstyles every Black woman will adore, each designed to deliver body, bounce, and personality. According to beauty experts at Byrdie, embracing natural volume is not only stylish ...
Famous Brand That Sold Celebrity Bathwater Soap Was Bought for $1.5 Billion
If you've been following the headlines, you'll know about the acquisition of Dr. Squatch, the men’s personal care brand that shot to viral fame after selling out a limited-edition soap made with actress Sydney Sweeney’s bathwater. Dr. Squatch’s knack for blending humor, celebrity partnerships, and digital-first marketing captured Gen Z's and millennial consumers' imagination. Also, it drew the ...
Iconic US Hair Care Company Will Move Headquarters from California to Texas
John Paul Mitchell Systems, the iconic hair care manufacturers behind brands as Tea Tree and Clean Beauty products, is packing up its headquarters in California and relocating to Dallas,Texas. This shift is more than a simple relocation, though, it's a signal that the ripple effects of corporate migration out of California are gaining momentum. Founded in Beverly Hills with an expansive ...
The ‘Caveman’ Skin Trend: Teens Ditch Skincare for Natural Glow
What if achieving healthy skin didn’t come from a routine packed with products but from doing absolutely nothing at all? That’s the idea behind the newest skincare trend: the Caveman Skin Trend. It’s gaining popularity among teens who are tossing their expensive cleansers and serums in favor of a “leave-your-skin-alone” approach. They’re saying, “Let your skin breathe; let it heal and figure ...
Iconic American Cosmetics Brand Raises Alarms With Closing Reports
It started as whispers on beauty forums. Then came the social media posts: photos of “Store Closing” signs slapped on windows where beauty lovers once lined up for launch-day lipsticks. A few locations here and there, not enough to panic, but enough to raise eyebrows. Now, the murmurs have grown louder. A beloved beauty chain, once hailed as recession-proof, seems to be quietly vanishing ...
9 Gorgeous Braid Style Upgrades For Black Hair
Braids are hairdos but are also alive with the legacy of Black identity, culture, and survival. By 2025, braiding is no longer just something pretty on the surface level; it's hundreds of years of history nestled in nuanced, enciphered modes of survival as they may unfurl in complex patterns. However, due to the changing landscape of Black hair care, braiding styles must change, the push and ...
List of Walgreens Stores Closing This Month – What It Means for Beauty Shoppers
Walgreens, which owns over 8,600 U.S. locations, is shuttering more than 50 in August alone as part of a master plan to close 1,200 stores in three years. Higher costs fuel this contraction. Decreasing prescription reimbursements and heightened competition from e-commerce and big-box retailers, including Amazon and Walmart. For beauty consumers, the closure of Beauty Brands and other similar ...
From Trump’s Tariffs to Triumph: These 9 Beauty Brands Are Breaking the Mold
There are numerous opportunities in the United States' beauty and personal care industry. It’s expected to generate more than $100 billion in revenue in 2025. By 2030, it is projected that revenue could grow to $120 billion. With that opportunity, there is also considerable competition as brands rush to fill the space, making it challenging to stand out. The brands listed here have ...
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